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Press Releases

MotoSport.com to sponsor First Lap Dash
Sep 16, 2006

MotoSport.com to sponsor First Lap Dash at the BooKoo Arenacross Championship Series

Lead the first lap...pick up $250.00 bonus.


Fort Worth, TX - Mike Kidd Entertainment Group (MKEG) - one of the leading motorcycle race producers in the country - is proud to announce the MotoSport.com First Lap Dash at every round of the 2007 BooKoo Arenacross Championship Series.

MotoSport.com, a leading online motocross parts and accessory mail order company, has agreed to a one year sponsorship for the BooKoo Arenacross Championship Series. The sponsorship includes the MotoSport.com First Lap Dash with $250.00 going to the rider who leads the first lap in the Pro 250cc and 450cc classes both Friday and Saturday night at each round of the BooKoo Arenacross Championship Series.

"Arenacross is a perfect fit for MotoSports.com," says Phillip Bulebar, Director of Marketing for MotoSport.com. "We are aggressively looking for ways to enhance our consumer base while branding MotoSports.com. The format with pro racing Friday and Saturday night along with a variety of youth and amateur classes on Sunday will help our company achieve our goals."

Mike Kidd, President of Mike Kidd Entertainment Group said, "We welcome MotoSport.com to our series. I have actually ordered parts online from MotoSport.com and know they are a first class company." Kidd added, "Rather than a holeshot award, we thought it would be interesting to see the riders battle it out for the first lap to grab the $250.00 MotoSport.com First Lap Dash".

Watch for all the arenacross teams to battle it out at the opening round in Fresno, CA on November 3-5.

BooKoo Arenacross Championship Series Schedule
Nov. 3-5, 2006 Selland Arena Fresno, CA
Nov. 10-12, 2006 The Pavilion Salem, OR
Nov. 17-19, 2006 Yakima Valley Sundome Yakima, WA
Dec. 29-31, 2006 Will Rogers Coliseum Fort Worth, TX
Jan. 5-7, 2007 Sovereign Center Reading, PA
Jan. 12-14, 2007 Sears Centre Chicago, IL
Jan. 19-21, 2007 Memorial Coliseum Fort Wayne, IN
Jan. 26-28, 2007 Lazy E Arena Oklahoma City (Guthrie), OK
Feb. 2-4, 2007 Target Center Minneapolis, MN
Feb. 9-11, 2007 Mohegan Sun Arena Uncasville, CT

About Mike Kidd Entertainment Group:

Mike Kidd Entertainment Group (MKEG) is a leader in the motorcycle industry producing high quality and successful motorcycle events throughout the U.S. with more than 22 years experience. MKEG has promotional experience in Supercross, Arenacross, Motocross, Road Race, Supermoto, Flat Track, along with Trade & Consumer Shows.

For additional information contact Randy Kidd; 817-595-5844 rkidd@mkeg.com www.racearenacross.com



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